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Episode 122: From Stressed and Broke to Triple Digit Growth with Genevieve LeMarchal


Genevieve LeMarchal is an entrepreneur with a successfully growing startup, who teaches entrepreneurs how she went from being stumped about sales and growth, constantly stressed, and unhappy in general; to triple digit growth, a client base of well-known brands, and happily hustling in a steadily growing business.

 “I remember thinking, this is the end. Actual real bad things are happening.”

Highlights of This Episode:

  • Genevieve opens up about the lowest point in her journey as an entrepreneur.
  • The moment that Genevieve realized something had to change, or else she’d lose everything.
  • How Genevieve immersed herself in the study of what it really takes to grow a business.
  • Entrepreneurs started showing up in Genevieve’s kitchen to learn what she had learned.
  • Sales process and building a pipeline isn’t discussed by entrepreneurs but it is the key to growth in any business.
  • Why no founder should ever allow sales to be a black box.
  • The amount of time and energy that you should really be spending on sales and growth.
  • Why direct outbound sales is the fastest way to get clients.
  • 80% of your success will be in the process of doing the work and 20% will be the mindset.
  • The importance of finding a quiet moment every day.

“Start being the entrepreneur that you are meant to be. And start being that person right now.”

Insights From Genevieve LeMarchal:

Most influential book(s)?

What is your business superpower?

  • Business development – seeing the connections between people, opportunities and things.

What bold promise can you make to everyone you meet?

  • I will always be candid and transparent.

What idea or belief do very few people agree with you on?

  • You are already the person you need to be.

If you could call yourself five years ago, and only had 30 seconds, what would you say?

  • Don’t worry so much about what other people think of you.

What do you most want to be remembered for?

  • As a teacher and a mentor – someone who gave and taught and brought people along. And secondly as someone who really lived life.

Links and Resources Mentioned in This Episode:

About Genevieve LeMarchal:

Genevieve LeMarchal has been an entrepreneur for over a decade. She has learned how to raise money, scale and grow a business, and navigate the challenges of entrepreneurship. Genevieve understands that your skill as an entrepreneur can make the difference between a booming business and struggling to make payroll. And she knows that your #1 job as a business owner is to sell.

Today, Genevieve is the co-founder and CEO of Sadie, the only high volume product photography solution for apparel and accessories retailers.

By learning how to build a pipeline and focus on sales, she has taken Sadie to new heights. She is also committed to teaching other founders how to sell.

Question of The Day: Do you have a plan for fueling business growth and filling your sales pipeline with ideal customers? 

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